Architectural Digest: East Fork is Redefining Sustainable Business One Bowl at a Time

"In keeping with East Fork's elegantly easy aesthetic, the new 1,700-square-foot store, designed by Karie Reinerston and Rob Maddox of Shelter Design Studio in Asheville, is a welcoming, airy, light-filled space where patrons are encouraged to arrange and rearrange dinnerware sets and tabletop accessories to help visualize how they might look in their own homes."